Before
Afterus_e3d4b74b5a364a8db6d51ad13259f8e1
Light remodel·Chatham, MA
For agents
Turn hidden potential
into a buyer-facing vision.
Chalais turns an address into a first read you can put in front of a seller: the Chalais Score, the value it could unlock, the first move worth doing — and a render of the direction so buyers see the potential, not the dated kitchen. Judgment they can hold, before you’ve spent a dollar of marketing.
Free · about a minute · no card · address only — the Chalais Score, the first move, and a first render
After · us_e36d8b41b8aa4229b3bdc9ebee7d236a
Real render on a real home. Figures shown anywhere on this page are modeled examples — a first read, not an appraisal.
How it works on a listing
From address to appointment-ready in about a minute.
No photos required. Start with the address; add photos later for a sharper read and a better render.
- 01
Enter the address
Chalais pulls what’s knowable about the home, lot, and neighborhood — run it before the appointment, not after.
- 02
Answer a few quick questions
Condition, timeline, what the seller will and won’t touch. About a minute, and the read gets sharper with every answer.
- 03
Get the first read — free
The Chalais Score, the first move worth doing, and a render of the direction in the home’s recommended style. Show the seller the judgment; show buyers the version worth paying for.
What sellers see
The listing, before and after.
Every after is a render grounded in a first read on the same home — the story you walk into the listing appointment with.
BeforeAfter@ellen-chatham
Before
The math
One listing covers the month.
Every first read is free to run. When a listing deserves the full picture, the execution plan is a $49 unlock — budget bands, phasing, and the comps behind the number. Running one on every listing? Plus is $49 a month, or $470 a year.
- A read the seller can hold — the Chalais Score and a modeled upside, labeled as a first read, not an appraisal. You’re showing judgment, not promising a price.
- A render of the first move — the version of the home buyers can actually see, shareable as a link in the listing description, the email blast, the open-house QR.
- The execution plan ($49) adds budget bands, phasing, and the comps that support the number — what to tell the seller to fix, and what to leave alone.
- Renders are labeled as renders, with the before alongside — nothing reads as a doctored photo.
Try it free
Start with the listing that’s been sitting.
Pick the one buyers keep walking past. Run the free read, get the render, and send the seller what buyers will see. About a minute, no card, nothing to commit to.
Start with the address →Before you begin.
- Can I show a seller this number?
- Yes — as a first read. Every figure is a modeled estimate and labeled that way on the page. What sellers respond to is the judgment: what’s worth doing, in what order, and what buyers will see.
- What’s actually free?
- The Chalais Score, the first move, and a first render — free, no card, address only. The execution plan is a $49 unlock when a listing needs budget bands, phasing, and comps.
- Do I need the seller’s photos?
- No. The address is enough to start. Photos sharpen the read and make the render truer to the home.
- What about MLS rules on altered images?
- Renders are labeled as renders and the before stays visible. You’re showing a direction, not passing off a retouched photo.
Run it on the listing you’re thinking about.
The Chalais Score, the first move, and a render of the direction — free, in about a minute.
